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Best Email Marketing Free Services in 2021

When we talk about Email marketing free services & tools, then there might be a couple of questions that come into your mind.

Like, which one is the best email marketing service or tool? which one is best for me or my business? What are the benefits of using Free Email marketing tools & services?

How to write my first email? Also, the most essential point that comes into one’s mind is to check reviews related to the product or service.

In this article, we are going to cover all the above queries. Moreover, it will help you to choose the right email marketing services. Also, once understood how it works? then can increase sales for your business or client using good Email Marketing strategies & tips.

12-Minute Affiliate

Quick Introduction to Email Marketing & its types

Welcome Readers !!! Before we proceed further, firstly it is important to understand What is Email Marketing? & different types of Email Marketing.

Let’s check them out below:

About Email Marketing

In simple words, if we say using email as one of the means to connect or communicate with your audience. Also, one of the most effective & still on the top marketing strategy used to date.

So the act of sending emails to the users is nothing but Email Marketing. Here users can be anyone but most likely these are your followers, fans, existing clients, subscribers, or can be potential customers.

Types of Email Marketing

Basically, we have two types of Emails: Direct & Transactional emails and quick intro for both shared below:

Transactional Emails

These are those kinds of emails which are triggered based on some action performed by users on some website like for example password reset, order status, subscription, etc.

“They mainly convey information in response to the action triggered by the user.”

Direct Emails

These are those types of emails which has been sent across to customers/clients/subscribers to spread awareness about the product, promotion, etc.

Following are some different types of direct emails types or we can say strategy used by businesses to gain or retain customers:

Emails types sent via free Email Marketing services

  • Welcome emails
  • Newsletter emails
  • Promotional emails
  • Lead nurturing emails
  • Survey emails
  • Event invitation emails
  • Free gift emails
  • Milestone emails

How to write Promotional content? and make good use of free Email Marketing services?

Before starting with any email marketing campaign most important thing is to prepare a target email listing. Once the email listing is in place then keep the following things in mind while writing the first email:

  • Your subject line should be short & attractive.
  • Use Grammarly’s free service to avoid grammar mistakes.
  • Avoid using all-caps in the subject line as it falls under Spam.
  • Prefer sending an email every alternative day as sending a bulk email at once is not a good sign.
  • With pre-designed templates make sure to check it works on both smartphones as well as on your laptop.
  • Your sales pitch matches with the web page.
  • Don’t forget to greet your customers well at the start of any email.
  • Do not write lengthy emails, try to keep them short.

Below are some well-known powerful email marketing services which provide free trail options to explore. Some provide 14 days free trial and some give 30 days trial version.

Also, some of them not only helps to generate leads but also provide extremely awesome features to create landing pages, forms, survey, autoresponder and many more feature as shared next.

Top 5 Email marketing services for small business

GetResponse

Ultimate Lead Gen

Quick Intro & Features

GetResponse is an all-in-one email marketing tool. It not only provides Email Marketing services but also gives options to create Landing pages, webinars & Marketing automation like Workflow Automation, Autoresponder.

Also, 24/7 chat support is available to help to resolve queries. That too addresses queries very fast. GetResponse is one of the popular and preferred for small businesses as it is easy to use.

Pricing

You have a choice of four plans starting from Basic to Max which initially starts from $15/month. All the pricing listed below for your reference:

GetResponse Email Marketing pricing plan

AWeber

Quick Intro & Features

AWeber is an email marketing and automation platform, built for ambitious, time-strapped content creators, small business owners, and entrepreneurs.

Easy-to-use automation tools allow marketers to create powerful, targeted email campaigns that help them grow their businesses.

An award-winning 20 years old company with a 24/7 Customer support team to help clients succeed and reach their business goals.

Pricing

It has two plans which are Free & Pro plans. Pro plan will cost you $16.15/month. Opt for the free plan first and then if you find it good then can upgrade to the Pro plan as per your need and requirements.

AWeber Email Marketing pricing plan

There are some difference between Free and Pro like Pro has some more features than Free. You can visit the price plan detailed page by clicking on the signup option. It will redirect to the main website quickly.

OptinMonster

OptinMonster Email Marketing services

Quick Intro & Features

OptinMonster is another popular email marketing service that does not have free plans but offers 14 days money back guarantee.

Though it is not free although guarantees 14 days of money-back one can proceed. As this tool is one of the best tools out there in the market and gives a good competition to other marketing services & tools.

Pricing

Its standard Pricing starts from $14/month but as the current sale is going on so the price is reduced to 5$ so the current pricing is $9. It’s good opportunity if you are planning to go for OptinMonster.

Four plans to choose from Basic to Growth as shared below:

OptinMonster Email Marketing pricing plan

Neil Patel has also suggested this website that means its features are amazing & worth it.

Mailchimp

Mailchimp Email Marketing
Powered by Mailchimp

Quick Intro & Features

Another great tool or we can say competitor in the race of email marketing services for small businesses. Not only it provide an email marketing service but also share the following features:

Create website & domain – It also gives you the option to create your website if not have one in place yet. Opt for a free plan and try out this option where Mailchimp initially gives the option to use their domain for one to kick start to explore the digital world.

Marketing campaigns where you can build emails, social ads, landing pages, postcards, and many more options like you can automate customer journey,

Pricing

Pack of four pricing plans where if you see the last option it is Free which beginners can opt for. One month is mostly offered by email platforms. So, this is sufficient time to know the feature of any product as well as limitations.

Mailchimp Email Marketing pricing plan

Once you are happy with the results then as per the revenue generated can upgrade to another plan with more features. It depends on how big or small is your business and what are your goals?

ConvertKit

ConvertKit Email Marketing services

Quick Intro & Features

Like the above-mentioned marketing leading brands, ConvertKit is another add-on. You can start with 30 days free trial. It simplify email marketing by combining powerful automation with easy to use interface.

It offers you to see how form, tags, sequences work together? and also helps to understanding that your customer receives the right content at the right time.

Landing page, Email sign-up forms, Integrations, Email designer, Automation are some of its great feature lists which will help increase leads to your website.

Pricing

Three pricing plans are offered by ConvetKit starting from Free to Creator Pro. Just start with zero investment to initially understand how it works?

ConvertKit Email Marketing pricing plan

Creator plan is the most popular plan out of the three plans which starts from $29/month. Convert Kit is widely used all around the world. It is also considered one of the best tools which helped many generating a good amount of revenue and can be beneficial for you as well.

What are the benefits of using Free Email Marketing tools & services?

Benefits of Free Email Marketing services/tools trial:

  • Free trials/plans available to explore.
  • Potential to reach a global audience.
  • Help Generating traffic to your website.
  • It allows you to track open, click-through, etc.
  • Easy to get started once the email draft is set up.
  • Help to convert leads to potential customers.
  • Potential to drive revenue.
  • Pre-designed forms & Landing page available.
  • Workflow can be automated easily.
  • Timely delivery to customers as scheduled.
  • Some Email services provide 24/7 Support.
  • Opportunity to connect with customers personally.

Conclusion

Email Marketing is one of the topmost leading marketing services to date. It not only helps driving traffic to your website but also converts leads to your customers.

All the above-mentioned Email Marketing services are the top most brands in the marketing currently. These are the most effective tools & services that help one generate leads and many more.

Firstly, go with the free version and if you are happy enough with the results then go for paid plans. It depends on you that what are looking for? Is your strategy right?

And also it’s true email marketing services or tools are not going to die soon. It can turn the table any time for you if used correctly.

Are you still looking out for the right choice? If so then contact DigitalPVBlogs, we will help you choose the best & right one.

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Getting Started With Google Ads

Welcome Readers!!! This time let’s explore about Google Ads but before that I hope you all are doing perfectly fine and safe too. Also, some of you might be engaged already learning something new or so in-order to explore & enhance your skills which is pretty cool.

Some might be looking for new opportunities, some are looking forward to grow there business online & some might be checking articles online to gain knowledge related to the topic of your interest. Main objective is to explore something new to get going.

For those who are looking forward to make or reach to new customer online, then for them this article might be useful as well as for those who are planning to setup ‘Google Ads’ aka ‘Google AdWords’ or looking for professional advice or may be looking for someone to set campaigns for them in a right and structured way.

Those who are looking for local traffic or who do not have any physical service or any specific location. For them too Google Ads is a good fit to increase new customer database, brand awareness, lead generation and many more.

Google Ads aka Google AdWords

In July 2018, Google announced a rebranding of Google AdWords as Google Ads so both are same Google AdWords renamed to as Google Ads now.

Google Ads (formerly known as Google AdWords) are basically those advertisements which are displayed only when they comply with Google’s guidelines. It is the platform provided by Google to give opportunity to Advertisers or Businesses to reach out to the public of similar interest or to increase customer base online.

If one is looking to reach out to new customers then you can use Google Ads. Based on one’s budget, advertisers can place ads.

How Google Ads work? and How to set it up?

Once you opt for Google Ads and setup everything (campaign/s) then Google places these ads within Google Network like on Google search engine plus on mobile aps, videos, non-search websites etc. basically within Google Network.

Quick flow to setup Google Ads

Create campaign > Set up ad groups> Create ads> Billing

Creating campaign

  • Visit ads.google.com and click start now (pre-requisite- Gmail account)
  • Select goal from the list for which planning to set Google Ads – For beginners, will suggest to select website traffic
  • For awareness we have options to select like Sales, Leads, Product and Brand consideration, Brand awareness and reach, App promotion based on business need or you can create campaign without any goal as well.
  • Select campaign type Search ads (text ads) or Display ads (videos, shopping ads, image ads) (Go for Search ads, if do not have any videos in-place yet)
  • Add your Business website and press continue (Use Google My Business to setup one, it is free)
  • Type Campaign name, relevant to your business or Niche selected like for e.g. Baby toys, Women watches, Digital Marketing etc.
  • Networks selection: Uncheck if do not want to display to other website.
  • Set Start and End Dates – Always set Start and End dates. You can choose to have 15-20 days trial as well to see how things working for you.

Tips

– Setting Start and End dates is helpful, if in case one looses internet connection or account gets locked, this feature prevents you from getting charged.

Location, Language Budget & Bidding setup
  • Select Location: Select your location like India, US or All countries and territories etc. based on your targeted location.
  • Select Language based on the audience targeting, choose English as this is spoken worldwide (if planning to target globally)
  • Set Budget – Set your budget, as per your pocket.  (e.g. 100 rupees or 10 dollar for 15-20 days)
  • Set Bid – Click on option Set a Maximum Cost Per Click. Always, setup some limit as when someone’s clicks on your Ad then maximum setup amount will going to spent per click and not the entire Budget at once will go.
  • Click on ‘Save and continue’

e.g. 1. For US users : If somebody set’s a Budget to $10 then they should set maximum bid limit to  $1.50 or $1.75.
2. For Indian users: If one set Budget to Rs.100 suppose then set maximum bid limit to Rs.10 or Rs.12.

Setup ad groups

  • Enter Keywords or Phrases under Add group name
  • Click on ‘Save and continue’

Note:

– Google Ads account required in-order to access Google Keyword Planner.
– Daily Estimate -This will reflect based on the keywords and daily budget set.
– Match types – Do you know while setting up campaigns, we have three types of Keyword matches? which are Broad Match, Phrase match & Exact match.

Create Ads

  • Add Heading 1 (Main Keyword) and add Heading 2 (Lead Keyword) (Heading 3 also can be add but if not added then too it’s fine)
  • Add Description 1 and add Description 2
  • Click on ‘Save and continue’

e.g. 1. Google Ads (this is Heading 1) > [Step by Step] Tutorial (this is Heading 2) > For Beginner’s (this is Heading 3)
2. Best step by step guide (this is Description 1) > to learn about Google Ads (this is Description 2)

Billing

  • Confirm payment info – Enter country and promo code (Do Google ads credit search to find coupon code.)
  • Enter credit or debit card details (Google accept both credit and debit)

Note

– For first time users 2000 Rupees or 100 dollars credited, it depends on country so confirm once based on your location.
– Put correct details otherwise account might get suspended
– Credits will only going to reflect on your account once payment done and some limited amount spent as per Google guideline.

Steps to Navigate to Keyword Planner

  • Click on Explore your Campaign (if first time creating campaign then this will appear once campaign created).
  • then Click Tools and Settings.
  • Under same click on Planning.
  • Within Planner Keyword Planner will appear.
Benefits of using Keyword Planner
  • It helps finding terms that people use to search on Google.
  • It offers lot of different ideas for related search term/Keyword.
  • Helps discovering new Keywords.
  • Keyword Planner shares information about Average Monthly Searches, Competition Type, Ads impression etc.
  • Top of page bid (low and high range) – Basically, gives idea about the bids placed from lower to high.
  • Provides Feature to select suggested Keywords and gives options to create a group plus run ads for those selected Keywords.

Tip

– Good to have lower cost per click as easy to compete

Is PPC and Google AdWords same?

As most of you might aware that Google Ads are based on Pay per click model. Google provide these ads services under pay-per-click model that’s why some people refer Google ads/Google AdWords as Pay Per Click as well.

Basically, Pay per click means when the user clicks on Ads then advertiser need to pay for the Ads setup within Google Ads.

What are Campaigns?

It is a structured way to setup Google Ads or more organised way. It basically give opportunity to advertisers to maintain different categories of Ads as per their budget. Also, have ability to choose options to display them.

How to Create Campaigns using Google Ads?

When created in right and structured way, it is a very simple and straight forward process. Also, Step by Step process is already shared above within Creating campaign heading. Feel free to check same or click here to navigate above.

How to make use of Keywords while creating Campaigns in Google Ads?

Based on product/services or related Niche, individual/Businesses plans to Advertise. They mainly look for related Keywords within the feature provided by Google Ads i.e. Keyword Planner.

It is very simple to use and navigate as shared above. Use this excellent tool to help your business growing as it suggests, how much interaction expected by placing the particular ad? It shows Daily Estimates within “Set up Ads group” for one’s reference which is good.

Types of Google Ads

Display and Search Ads falls under Google AdWords or PPC. Display ads are more related to image, video etc. while on the other hand Search Ads are mainly text one’s.

Mainly Ads are displayed on Google search engine pages or the properties owned by Google. We can say Google’s Network basically. For Beginners, will suggest to go for Search Ads option while creating campaigns. Slowly, they can move to Display one’s if have all videos/images finalized and ready to share across.

Do we earn from Google Adwords?

No, there is no earning through Google AdWords as here advertisers are paying for per click by user/s or the websites they are visiting where ads are displayed based on Google policies.

How much Budget required placing Google Ads?

It depends on country to country, usually in India having a budget of 50-100 rupees as well works fine to start with Google Ads. While in US starting with 10-100 dollars as well works fine. It also depends on how you strategies things, mainly considering maximum bidding as well one should plan budget or take professional advice.

How much traffic comes via Google Ads?

It is not easy to measure exact traffic as it totally depends on following factors:

  • Keywords used to create Campaigns.
  • Most important factor is relevancy of your website means:
    • If it is structured well or not? Keywords are used or not?
    • On-page SEO done in correct order or not.
  • Create campaigns in right order and right way.
  • Budget of advertiser to reach required number of audience.
  • Selection of Bids based on budget selected.

Additional Features provided by Google Ads

Google Ads Manager – Here, one can create user roles and can control access and permissions. Helpful for big organizations where multiple users working to maintain same mainly marketing team.

Google keyword planner–  Making use of this feature, one can decide next topic for writing article by looking at the keyword search volume and other informative stats. Visit Keyword SEO Niche article for more details.

Does anything exists like Negative Keywords?

Yes it does. One can restrict irrelevant traffic by adding keywords which are known as Negative Keywords.

Keywords which will going to help restricting unnecessary traffic coming your way and which are not going to covert to customers. Also, if someone accidently clicks your Ads then you would be spending money so choose your audience as well carefully. Negative Keyword, helps achieving same based on your Niche.

Steps to setup Negative Keywords
  • Click on Keywords then on Negative Keywords on top.
  • After that add negative keywords.
  • Add to Campaign or Ad group
  • add Keywords like for e.g. coupon, type of Proteins etc. if your Keyword is Top 10 Health and Fitness Tips
  • and Save it.

Conclusion

Google Ads which are also known as Google AdWords or PPC plays crucial role for increasing traffic and increases changes to convert those traffic into sales. Basically, creating campaigns and that too multiple one’s in the structured way with different types of advertisement for same Niche/product/service.

Get Professional Advice

If you are looking for professional support to setup Google Ads for you or you might have already in place one but not sure if it is fine or not? then reach out to DigitalPVBlogs for Google Ads Professional consultation and support.

We help all kind of businesses to grow and succeed in there own industry and make a trademark so that customer will notice and reach out. Contact us for placing one in right order and way.

Feel free to reach out either by dropping to Gads@digitalpvblogs.com or drop message within contact form.

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Keyword SEO (On & Off-page) Niche

Basics about keyword (On & off-page) SEO Niche

Welcome Readers !!! In this interesting article we are going to learn about most important terminologies which are Keyword SEO (On & Off-page) Niche. These are the basis of building any website in the right way and helps increasing traffic too.

If one understood well that How to select Niche based on Keywords? and has followed right guideline for improving SEO then it will going to make difference and definitely one will see results.

Before we proceed, would like to share history about search engine. So, Do you know? One of the earliest search engines was Archie which was found in 1990. It allowed people to access and search file names of the webpages but it was not able to inform what was on those pages?

I hope above information is helpful specially for those who are not aware. Also, let’s cover Keyword SEO (On & Off-page) Niche one by one for more clear visibility. I tried to divide them in section with most commonly asked questions.

Keywords

What are Keywords?

Keywords are the most essential part of any website. These are basically word or phrases that describe your content are about what?

Also, we can say from technical point of view Keywords are search terms which user’s types in search engine when they are looking for some information related to any particular area or topics online.  

Example: User either typed ‘Flight Discounts’ or ‘Discounts on flights’ in Google Search engine so both are keywords and will going to show results matching similar to same.

Few Interesting Facts

– Search engines try to show results closer to users search terms for good user experience.
– Based on the Keywords set by website owners and ranking in search engines results appear to users.
– All search engines have there own software setup which contains algorithms and based on which ranking offered to websites
– For any website to show up on first page of Google or any other search engine, it takes time based on the awareness plus linked to SEO tools & plugin’s.

How do I find and choose best Keywords?

There are many online free tools available to help finding keywords on the basis of Topic selected by user for their website.

Type Topic within search engine and based on same related topics will appear and from these topics only you can find your relevant keyword e.g. ‘Digital Marketing Courses’

Make sure to check Search volume and SEO difficulty for Keyword before finalizing them. Some of the tools are mentioned below for lovely readers below:

Keywords Search Tools

  • UberSuggest
  • LXRMarketplace
  • SiteLiner
  • WordStream
  • Keyword Tool

How to make Keywords List?

Different Keyword tools works differently but main intention is to shared keyword volume and other factors too.

Keywords which you are planning to opt based on the topic of your website. Firstly enter the keyword within chosen Keyword tools (shared list above for reference) 

Then related Keyword tool will suggest and show list of all the results nearby word and phrases too along with search volume, SEO difficulty and many more valuable result.

Export them and then analyze which Keyword have good search volume and less SEO difficultly. SD less than 30-40 is suggested to be picked-up.

What is the main purpose of using Keyword in SEO?

As Keywords are picked-up on the basis of search volume so definitely it will going to drive traffic to your website.

Also, while writing any content, Keywords are mixed up along. This helps website to rank on Google search page but also matters if On-page & Off-page SEO also done in a right way. There are many good plugin’s available for SEO improvement like Yoast SEO.

On & Off-page SEO

What is On-page SEO and Off-page SEO?

On-page SEO:

It is mainly optimizing or improving webpages of website so that it can help ranking higher in search engines.

In other words, we can say mainly by doing improvements within the content to make it more presentable to the users/visitors and moreover improving to help search engines understand your website pages and accordingly rank on search engines. I hope this helps and not confused further.

 Off-page SEO:

Off page is more related to behind the scenes activities. So, mainly when site owner tries to generate links or awareness about their post or website.

How to do On-page SEO?

All the ranking depends upon On-page factor and it is covered below for reference:

On-page SEO essential factors to consider

Most important factors to consider for On-page SEO includes Keyword, Title Tag, Heading tags, Image Optimization, URL structure and Meta Description.

Title Tags: Must and should contain main keyword of the site/website. Main Title in the particular page and Keyword on URL, page and heading also.

Repeat content in your blog but it should be content friendly means it should go with the content. Every word should not be keyword. Be sure about your content and mix Keyword with your content.

Meta Description, URL structure and Keyword Optimizing (It should be present in each and every paragraph)

Heading Tags: Heading is mainly HTML tags, if we see from technical point of view.

They play important role within your article and help reading articles by separating paragraph with sub-headings.

We have different types of Heading tags H1, H2-H6.  H1 describes your content is about and subheading tags is good way to put your Keywords.

Image optimization is very important; give some relevant name to your image so that search engines will understand that this particular image is about. Add Caption, Alt text too.

How to do Off-page SEO?

Few of the mostly used techniques are Backlink, Blog commenting and Press release to spread awareness and as a result generate leads for your website.

Is there is any free tool to do On-page and off-page SEO?

Yes we have different plugin’s/tools available to support same.

For On-Page SEO, we can use one of wonderful plugin i.e. Yoast SEO plus Rank Math and many better plugin’s.

Note- It depends on your plan on WordPress if you can install Yoast SEO plugin (calculate the sitemap accordingly) or any other good plugin.

For Off page SEO, we have Google Search Console available which is free to use. So, for same create a sitemap and link it to GSC.

If not aware how to do it? then refer my previous post on Google Search Console for step by step guide. It contains details related to sitemap generation, mapping too in detail.

How to confirm we are doing SEO in right direction?

One of the best ways is to regularly check stats of your website through Google Search Console. Refer GSC post for more details.

How SEO helps growing traffic to your website?

If both the On-page and Off-page SEO is performed correctly and mainly setup in the right order. Then do not need to worry as this is one of the way to help growing more organic traffic to your website so both are important in their own ways.  

Niche

What is Niche?

It is the main Topic like for e.g. Health, Fitness, Travel, Digital Marketing, Food etc. All these topics are vast enough and contain lot of sub-topics which are itself a big ocean to share information with users searching or looking online.

How to select your Niche?

Many good experts’ recommend that use something which you are interested in like for example Sports, Movies, Health and Fitness etc.

The only reason why they mention this is? it become easier to write about it as you already have interest within that particular topic. 

I would suggest if you are learning something then start writing about it. As once you start writing about it, you will do research about that particular topic. 

In this way, not only you gain knowledge by doing research but also can have your own content without copying from somewhere else.

What impact Niche does to SEO ranking?

However, Niche is a vast topic within which sub-topics are selected depending upon keyword selection but Basically, on these topics only content is written and are mixed with relevant Keywords.

Moreover, Do you know? SEO is basically use to improve presentation of any website.

Which Niche should one pick-up?

Exactly, same way as suggested earlier for Keyword selection so just follow the same process as followed to search Keyword on search tool and then based on results or findings decide.

So altogether we can say, niche, search terms are nothing but they are Keywords only. Just the point of view or way they used changed the name.  

If the user searching in search engine then they are known as search terms and if the advertisers are using word and phrases to target customers then it is known as Keywords.

Remember when we are searching term within search engine then based on same results appears and those results are based on the keywords applied by website owners.

So both are same as search terms searched by users are stored within search engine database and become keyword 🙂

How to confirm I have selected correct Niche?

Based on the traffic arriving to your website plus stats reflecting within Google Search Console as well as Google Analytics tool.

Where to use Keyword SEO (On & Off-page) Niche?

All used to write a good article which ads value to end user. At the end of the day someone is learning something and by sharing knowledge one is helping audience to understand things and implement accordingly.

Conclusion

As we know now, all three Keyword SEO (On & Off-page) Niche, Niche are basis of any website and in-order to create your website, one need to first understand (“Keywords, SEO (On & Off-page), Niche”) them if looking that how these help diverting traffic to your website?

Understand them carefully and then start working to place on beautiful website in-place with Niche and relevant keywords associated within content. Off course before launching making sure on page SEO also followed as suggested by SEO plugin installed.

Hope this article is going to help all my lovely readers. Thank you so much for valuable feedbacks and likes to encourage me to bring up something to the table to help learners keep learning and exploring.

Featured

About Google Search Console

Welcome to all my lovely Readers!!! I know most of you are waiting for Google Search Console article since a long time but due to some health issues, it was on hold and as a result of which got delayed. Thank you for your patience and continuous love and support towards by blogs🙂

So, in this article we are going to Learn about Google Search console, How to check performance of your website using same? Also we are going to cover, how to generate and map sitemaps and many more…

Most of the beginners ask that what is Google Search Console? How to use it? What difference it is going to make in-order to increase traffic to your website? So, Let’s begin and cover them one by one.

What is Google Search Console?

Google Search console is a free online tool provided by Google. This platform provides various services to users which are extremely important for SEO ranking, monitoring clicks, impressions, identifying & resolving error and many more.   

As we proceed further, we will learn together and explore most of the important services which will help improving one’s website performance.

Why to use Google Search Console?

GSC mainly informs that how Google read your site so based on the crawling results and suggestions one can keep improving their website.

If you want to know how your website is performing? As well as want to know and correct errors associated with same then Google Search Console will help achieving same.

Not only this, it helps even increasing traffic of your website if understood well and used wisely.

Also, if you have your website in-place and not yet started using Google Search console then you are missing important stats that might help improving/increasing traffic to your website.

How do I use the Google 2020 Search console?

In-order to start using Google Search Console, first step is to generate sitemap and map it with your website. Also, add your website to GSC within property option.

Once setup completed, Google Search console will come to know about your website content and help improving website performance.

I have shared all the steps within below sections as well as explained that what is Sitemap? Specially for those who have no idea about it.

Features of Google Search Console

Overview

This is the first tab which appears within Google Search Console and it contains quick overview about three most important reports which are Performance, Coverage and Enhancements.

These three reports already reside within Search Console in depth but for quick glance these are made available on top by Google for users ease. We will learn about them below within respective tabs/headings.

Performance
It mainly shows that how your site performs in Google Search results?
  • Shows click through rate, average position in Google search result, total clicks & impressions based on user clicks.
  • Shows Queries, list of pages, countries from where Impressions and click appears, devices used to view site, search appearance and dates on which clicks and impressions received.
   Tips to Use Information to improve site search performance

Get familiar with queries most likely to show your website

Check from where your search traffic driving from

Learn which pages have highest click-through rate from GSR     

URL inspection 
 It shares information regarding Google indexing of a specific page
  • One can always view crawled pages (HTML, Screenshot of page etc.) and can request for indexing. Specially, when someone has made any changes or update to any webpages of website.
  • Test Live URL and check Content type, Page resources within Live Test
  • It also informs if page is mobile friendly or not
  • Sitelinks searchbox reflects about Crawl and Detected items details
Steps to Use

Click on URL inspection option

Enter your website URL and view above details as informed earlier

Index

It shares information that which all pages are crawled and indexed by Google. Also, during this process if any problem reported.

It is mainly divided into three categories:

Coverage

This is the first page which shows summary and also from here only Valid results are shared on Overview page as well.

Tips to use
  • You probably do not need to use this report if your site has pages less than 500.
  • For less than 500 pages better to search your site on Google and see how many pages appear?
  • Keep an eye once in a while to make sure nothing get worse.
  • Go through if any issue reported, also Google will drop notification to registered email address.
  • Start investigating errors appearing within Error tab. If no issue found then it is good and no further action required.
  • Monitor if any fluctuation is there within the valid graph. It should be steady, if not then might be you are aware some content being published or removed which is fine or else need to check reason behind same.
Sitemaps
  • This file informs Google that which pages to know about. Basically, It is present on your site and tells Google where to find it.
  • It shows list of site submitted by you initially as well as if any added later
  • One can add Sitemaps at any time but should be of proper format like .xml.
Submit Sitemap
  • To submit new site map for crawling, just enter valid site map and click on submit button. Down this article, I have shared how to generate one so do not need to worry about it.
  • Important tips to follow before adding one:
  • One should have owner permission or Owner can add and submit sitemap
  • If using hosting services like WordPress, Wix, Blogger or GoDaddy then go through the service document. In some cases you might not need to do that as hosting service takes care of same.
  • First test, if the sitemap is accessible to Googlebot. It can be done by browsing to the sitemap URL and that too browse in incognito mode (means browse the web privately).
Re-submit Sitemap
  • If Google is already aware about your sitemap then no need to resubmit it. Also, even it is changed no need to add as Google will notice the change whenever it crawl your site next time.
Delete

Remove only when you are sure about it. If not then would not suggest to use this option without surety:

Click Sitemaps tab> Click the sitemap (do not want)>Click more option on top (next to Open Sitemap)> Click Remove sitemap

Removals

  • It basically temporary blocks a URL to appear in Google Search Results
  • Remove only when if the property own by you and you want to remove it.
  • Some sensitive content is removed by you from your page and you want Google to remove same without removing page from search.
  • Don’t use this option to block any page until you are the owner. Also, if planning to permanently remove the URL/part of content from other Search engines then please note it only removes content from Google Search only.
Enhancements

Stats for this tab also appears within Overview tab as mentioned earlier within Overview section above. It consists of four subtopics:

Core Web Vitals 

This one is suggested for those with huge amount of data and basically helps maintaining page loading time.

For mostly new websites, it will reflect No Data. If this is the case then either property is new to Search Console or there is not enough data to share meaningful information. For more inside check Google search Guide for reference.

Mobile Usability
  • This is one of the mostly viewed reports which informs about any kind of issues users is facing while viewing website pages using mobile.
  • Also, it is suggested to view this tab frequently and watch if any issue persists.
  • Work on reported error and try resolving same to maintain site performance.
  • Details contain error list (if reported) and after clicking on same provide option to look at and test them.
  • It mainly shows two reports, one if any issue reported within any page and about number of valid pages in your website.
AMP
  • It stands for Accelerate Mobile pages which help improving mobile pages load speed.
  • Also, helps fixing errors which are preventing your AMP pages to appear in Google search
  • Frequently look for zero errors on your site
  • If total count of AMP are not close to the AMP pages on your site then check for missing AMP pages.
Sitelinks searchbox
  • Quick way to search your site or app immediately on Google search result page.
  • Search box is powered by Google Search and it mainly appears within search result page within your website URL and Meta data details.
  • Check Google searchbox page to setup same. It can be set later as well for good user experience so first focus on other aspects and reports then this.
Security and Manual Actions
  • Manually Action report list manually detected issues that are mainly attempts made to manipulate Google search index or we can say try to mislead Google.
    • Also, it is not necessary they are dangerous to users
    • Make sure to resolve them as it might result to rank entire site as lower or may result to drop from search results without any notification from Google.
  • Security Issues report shows the instances where your site was hacked or some harmful behaviour to the users visiting your site example installing malware at user end or phishing attacks etc.
Legacy tools and reports
  • There are still few tools and reports in New Search Console which are not fully replaced like the ones within Legacy tools and reports.
  • Google Search Console team is working on a replacement strategy for these items
  • Note reports under these are not available for domain properties so do not spent time on these further and focus on other reports.
Links
  • It shows details regarding all the External and Internal links associated with your website.
  • Stats about Top Linking sites, pages, total count.
  • You can visit them as well from Google Search Console for your reference.

What is sitemap? Why it is required to link with Google Search Console?

Sitemap is all about how much pages your website contain and what all content/matter it contains? So Google will understand everything once you link your website site map.

After setting up Google Search console will read your site or we can say basically it scan your website. Look for what Keywords you have? From which Keyword you want to rank? So Google will read all the things and that’s why Sitemaps are important and required to link with GSC.

Methods to set & generate sitemap or How do I access the search console?

Step by Step process to map/link Sitemap to your website and Google Search Console:

Before mapping sitemap, we need to generate it so below are the two methods shared for generating; also you can use any one depending upon your current scenario as shared below:

Method 1: Generating sitemap from Google Search Console and map it to your website
  • Firstly, Navigate to Google Search Console
  • Secondly, Click on Start now
  • Thirdly, Verify your Gmail account

If selecting URL prefix option and proceeding (Suggested for None registered domain)

  • Enter your website URL (https://example.com) under URL prefix and click on Continue
  • Download generated Html file by clicking on download symbol or Click on HTML tag down arrow, copy HTML tag by clicking on COPY option
  • Go back to your Website WordPress Dashboard and click on marketing option
  • Click on Traffic tab within Marketing and scroll down to the end
  • Paste copied sitemap under ‘Site Verification Services’ within Google option
  • Click on ‘Save’ setting on top left                       
  • Now go back to Google Search Console and click on Verify
  • Click on done and you are all set 🙂

Important Note

Do not click on ‘Verify’ button until sitemap is placed on your website, right after 2nd step i.e. after copying HTML tag.

If selecting Domain option and proceeding (Suggested for registered domain)

  • Enter your domain (example.com) within Google Search Console
  • Copy TXT record and paste to your Website DNS configuration
  • Go back to your Website WordPress Dashboard and click on Domains option within Manage
  • Click on three dots option within Registered Domain and select Edit settings option
  • Select ‘Change your name servers & DNS records’ and Select ‘DNS records’
  • Select Type ‘TXT’ and paste text copied earlier within step e. Copy TXT record
  • Select ‘Add new DNS record’
  • Now go back to Google Search Console and click on Verify
  • Click on done and you are all set 🙂
Method 2: Generating sitemap from xml-sitemaps website and map it to your website
  • Navigate to XMLsitemap.com (https://www.xml-sitemaps.com/)
  • Enter your website URL and click on Start button – website scanning will start
  • Next click on ‘View Sitemap Details’ and then download your sitemap file
  • Upload this file to the domain root folder of your website or if you do not have any idea about it then
    share with developer to update within your website.
  • Then open Google Search console and add your sitemap URL.

Important Note

– Do not click on ‘Verify’ button until sitemap is placed on your website
– Use any one Option (Domain or URL prefix) as shared above based on the scenario and as suggested above.
– If have paid plan and installed Yoast SEO. Copy the ‘HTML tag’ and paste to ‘Google Verification code’ which appears within Webmaster tools under Yoast SEO ‘General’ option.
– Those with Free WordPress domain make sure to use URL prefix for mapping sitemap as DNS option used within Domain option is restricted for WordPress Free plan.
– If not sure how to add Sitemap then share sitemap with a developer and inform them to insert into your website.

Can one connect their website to GSC with Free website domain?

Yes, you can use URL prefix option while adding property to your site and GSC.

How many options to add site to GSC and what is the difference between them?

There are two Options which appear to add Property in GSC i.e. Domain and URL prefix:

Domain (New Option)    URL prefix (Old Option)
 Tracks everything connected.Only include URL’s with specified prefix.
Only requires DNS verification.URL prefix allow multiple verification options.
Support multiple subdomain.Do not support multiple subdomains
Accept site without http/httpsDo not accept site without http/https
Example: digitalpvblogs.com/ For Instance: https://atomic-temporary-186136900.wpcomstaging.com/
***For more details on property and examples feel free to check GSC Guide.

What difference it will make using GSC?

  • Able to view full listing of indexed pages and can add to Sitemap, if not already added.
  • Able to know about Mobile usability of pages and if any error associated or not.
  • Can figure-out total number of clicks and impression made by visitors.
  • Able to know if any errors exists and can work to resolve them.
  • Average position in search results, individual can come to know.
  • It becomes easy to track your website performance.
  • One can export reports in CSV, Excel and Google sheets.
  • Able to track average CTR which basically informs how many percentages of people has looked your website in search results and clicked?

Pros and Cons of GSC

Pros
  • Export and Download reports easily associated with related features.
  • Able to give access and permissions to other users.
  • Best Free SEO tool to improve Traffic to your website.
  • Easy to understand, if the help text understood carefully.
  • Re-crawl request can be sent anytime based on the changes made to your website.
  • Give Notifications about the problems plus validating fixes.
  • Provide details about External and Internal Links.
  • Always alerts about the security issues.
  • One can remove and add property easily anytime but prefer initially it is correct and avoid doing same
Cons
  • Do not give much insight about Users activity
  • Do not show latest data like today. Moreover, Data displayed is delayed by two days.
  • Real Time feature is not supported.

Does Google Search Console help SEO?

Yes, it is the most powerful free SEO tool. Also, Mostly users use it to check metrics like clicks, impression, CTR, position etc.

But they do not actually work to improve on errors, problems and hits provided by Google to improve one’s website.

So that can somewhat fit into set Google algorithms and it became easy for Google understand and crawl pages.    

History of Google Search Console

Google Search Console was earlier known as Google Webmasters tool until May 20, 2015. Afterwards, in January 2019, Google Search Console announced the new version and currently being used worldwide.  

Many reports and tools are renamed in new version of Google Search Console for example Search Analytics referred to as Performance report, Links to your site Internal links to Links, Fetch as Google to URL Inspection tool etc.

Learn More…

Looking forward to know about Google Search Console vs Google analytics then visit Umasblog for further details. It’s a nice read.

Statistics about Google Search Console

Approx. 130 trillion pages indexed by Google across the web and constantly growing as days are passing.

Google algorithm uses 200 factors to decide any website ranking.

It handles approx. 3.8 million searched per minute on average across the Globe so around 2 trillion searches per year.

Top 10 tips of using Google Search Console

  • Firstly, Give preference to high priority issues.
  • Take actions on regular basis in order to improve SEO.
  • Resolve issues one by one and not try to jump on all at once.
  • Read GSC guide for more visibility and moreover understanding of Features.
  • If unable to figure-out issue yourself then look for solutions online.
  • Focus on improving SEO instead of just viewing performance, clicks etc.
  • However, can test live URL and can request for Indexing and crawling.
  • Make a practice on regular intervals in order to check if any errors/issues appear and work to resolve them.
  • Check excluded pages within coverage option and after that look for reasons why excluded.
  • Make use of URL inspection report by requesting Google to crawl your website so mainly if any new changes or pages/post added.

Thank you readers 🙂 for more upcoming post please subscribe, like and follow my blogs.  In next post planning to cover multiple topics “Keywords, On page and Off page SEO, Niche” so keep learning and sharing!!!

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WordPress Website creation

Creating a Free WordPress Website

Welcome Readers !!! In this article, we are going to learn how to create a free WordPress website without spending a penny:).

Most of you are already aware that in my previous post, I have shared plans & pricing details for WordPress.

So, in this article I tried to focus on website creation using WordPress free plan plus understanding the ‘Free plan benefits‘ as shared below:

Details and benefits of Free WordPress Website

  • Jetpack Essential Features – It helps speeding up site performance and protect from spammers.
  • Storage Space – Space used to store images, audio, documents which are going to reflect on your website as selected. Total 3 GB space offered to free plan users which is good to start with.
  • Pre-Installed SSL Certificate – It Keep privacy and safety of all the in-coming and out-going traffic to your website.
  • Dozens of Free Themes – These are the design templates which are used to setup your websites. Basically, plays an important role that how your website will going to appear to the audience?

How to create Free Website using WordPress?

So, now let’s learn that how to create a free website on WordPress? which is interactive and informative at the same time.

I know most of you are excited to know that how to create a free website? Mainly those who are new and exploring about website creation and digital marketing as both are incomplete without each other.

“Digital marketing is nothing without a website. Also, to make awareness amongst public or to promote product/services in this digital marketing era website is a must. Note for writing a blog too website is required.”

Most importantly it is most beneficial for the users who are new and looking to explore more about website creation using WordPress as the best part of this tool is…it’s simple and effective.

I hope this might help most of the users and save their time to some extent. So, let’s get started !!!

WordPress Signup

Step by Step process of creating free WordPress Website

Before we start, I would like to give exciting offer to my readers i.e. INR 1841/- off (25$):

  • Open WordPress.com website and click here to get redirected to WordPress website
  • after that claim your credit by clicking on ‘Claim your credit’.

Note, If you are creating website using above shared link then you will be going to receive INR 1841/- off (25$) on your first purchase.

Also, please don’t worry when it says ‘off on first purchase’. As, I mentioned initially that we are going to learn free website creation so I will keep my promise. So do not worry about purchase part.

For future reference whenever one is planning to upgrade from free plan to any other advance plan with additional features then remember you are going to get discount on first purchase:).

Filling details to proceed with website creation once credit is claimed

  • Create your WordPress account by entering following details:
    • Your email address – where you are going to receive emails from WordPress.
    • Choose a username – Choose the one you can remember.
    • Choose a password – Choose the one you can remember.
    • Create your account – Enter on ‘Create your account’ option or else can create using existing Google account too.
Domain selection

Domain Selection

  • Selecting a free domain from WordPress
    • Select domain – ‘type the domain you want within search option’ but note for free some numbers will appear on suffix like for example I selected ‘createwebsite55254146’.

Note – ‘Select’ one which is coming on the drop-down, not recommended one as we are learning to create a free website in WordPress🙂

Though the domain is not yet customized to initially start with and to explore WordPress let’s continue with the same. Also, later on at any point in time, you can have a domain of your choice placed which is based on the plan one is going to opt for.

Just a quick reminder all plans have domain free for 1 year plus you have INR 1841/- (25$) off on the first purchase (only if redirected using the above shared referral link ).

Email Confirmation and Login

  • Email activation and account confirmation from WordPress
    • Check your email, WordPress must have dropped email to your account in-order to confirm and activate your account by selecting ‘Click here to Confirm Now’.
    • Title of the email must be like Activate ‘Username you already choose’.
  • Login to WordPress
    • Subscriptions Plan page will appear now to offer plans but here on top click on ‘Start with a free site’ reflecting in red font.
    • Login page will appear now. Here enter your username or email address as mentioned earlier initially while filling details.

Congratulations!!! You have now your own website placed:).

Site icon, title, tagline setup

Setting up website in WordPress

The next step is to select a theme, setup site name, menu setup, and update the Homepage, etc.

We will cover them all next i.e. under ‘Site setup’ and finally will going to launch the site so that it would be visible to the audience.

  • Get started with ‘site setup’ in WordPress
    • Give Name to your site (note by default present page will be at ‘Name your site’)
    • Click on ‘Name your site’ option
    • Enter Name of your website example I did ‘Testsite‘ (as shown in above screenshot). This will going to appear on browser tab plus at home page of your website so give some sensible name for now. “This is identity of your website”.
  • Create a site menu
    • You can set Menu bar of your choice. Lets keep as it is for now (by default following options will going to appear on top of the page i.e. ‘Home, Blog, About, Contact’ for most of the themes. These are nothing but beautiful pages which will going to appear on your website.
    • Save changes after editing and click on cross mark on left top.

Update & Edit Website Homepage

  • Update your Homepage
    • Edit Homepage– Here can edit and enter any message of your choice like ‘Welcome to my site’ or ‘Hello Viewers’ or anything you would like to give some message to your users who are going to visit your site.
    • Click on ‘My Site’ to go to WordPress Homepage
  • Home page editing & removing text
    • Once at ‘Home’ Page take cursor to the text you want to edit. Keep relevant data and remove irrelevant.
    • Remove unwanted text either by selecting entire text and then clicking on ‘backspace’ option on your keypad or else
    • Take & place the cursor to any Block (where text written) then click on ‘3 dots’ symbol on left side. Scroll down and click on last option ‘Remove Block’.
    • Edit others pages (blog, About, contact) by following similar process.
how to remove block?

WordPress Default theme and customer support

By default mostly ‘Hever’ theme selected initially in WordPress.

So, if in between not sure, how to proceed? then feel free to reach out to WordPress support team anytime. Just click on question mark option on bottom left.

  • Launch your website:
    • Click on Launch site – Now public can view your site.

Note – If by mistake also launched then no worries you can edit pages (refer ‘Edit text and Choose theme’ section) after that too but as suggested earlier try not to launch until everything is ready and tested by you.

  • Get the WordPress app
    • This step can be skipped for now by clicking ‘skip for now’ as it is asking to download mobile app.
    • You can come back anytime and can download mobile app whenever required.

Methods to edit window of your website themes:

  • Method 1: Click on ‘Pages’ option on left panel and select ‘Home’ page.
  • Method 2: Click on ‘Visit site’ option on top right and then select Edit option from bottom left as highlighted.

Anyone of them you can use to edit the text of your website. Also, note WordPress has multiple methods to reach one place. I am sharing two to avoid confusion as you might learn more while exploring more.

Themes selection

Selecting & trying Free themes

  • Choose & apply Free Themes
    • Select ‘Themes’ from left panel on WordPress Homepage
    • Many themes will appear on right side. Click anyone from recommended themes (make sure you choose free one’s for now). Not sure about free themes then check next topic i.e. ‘How to identify themes are free?‘.

“Best part is once edited any theme and not satisfied with theme view then one can try other free themes of your choice.”

How to identify themes are free?
  • No pricing mentioned on bottom of themes
  • Once clicked any theme then message will appear ‘Activate this design FREE’
Can I view and try themes before applying/activating on my website ?

Yes, you can just follow these steps below:

  • After selecting any free theme, click on ‘Open Live Demo’ option on left side
  • Then select ‘Try and Customize’ until happy with look and feel.
  • Finally ‘Activate’ the theme
Note:
  • Once your website content is finalized and you want to change your theme at any point in time then you can do so.
  • Content will remain the same as well but few themes have some tabs enables/disabled as per default setting, view in test mode 1-2 times, and then apply.

Also, learn How to get a full-width image on WordPress [using Elementor] by clicking here.

Pros and Cons of Free Website

  • Pros of Free WordPress Website
    • Can setup Website that too free of cost.
    • Able to write blogs within your website and can publish.
    • Get chance to explore various features like adding Media, Tools etc.
    • Showcase your work to clients/customer.
    • Export your content like Media files, post, pages, feedback etc.
    • Import your content from Blogger, Go Daddy etc. if any.
    • You can ‘Add new site’ as well anytime and can start working behind the scenes.
    • Can try dozens of free themes and choose the one you like most.
    • Earn credits by referring a friend.
    • Connect to social media platforms like Facebook, Twitter, LinkedIn etc.
  • Cons of Free WordPress Website
    • Limited Features & Storage Space.
    • Plugin’s restrictions, not able to install plugin’s like SEO plugins, updraft etc.
    • Can’t apply advance themes of your choice.
    • All Earn option not accessible only referral one.

Thank you readers 🙂 for more upcoming post please subscribe, like and follow my blogs.  In next post planning to cover “Google Search Console” so keep learning and sharing!!!

Featured

Introduction to WordPress in Digital Marketing

WordPress is a free powerful tool or a online open source platform which helps anyone creating their own websites either to do Blogging or planning to expend small/existing business in this digital marketing era.

If have an idea to get it presented through their website so that can generate revenue to expand their business in this digital marketing world.

Let me welcome everyone before proceeding further with WordPress tutorial, Welcome Readers!!! Today, I am excited to share knowledge about WordPress🙂.

Though some of you are already aware or might have good knowledge about same. For those who have sound knowledge about same. Please feel free to share your experience with everyone under comment section. Also, those who are looking for further information related to WordPress, let’s continue….

WordPress Website Design

Can create website without technical background too🙂

Yes, it’s right anyone can create website and for same no designing, no architecture, no development/coding  background required. As “WordPress takes care of all this“.

If I can create one with no technical background then you can do as well. You just need to choose relevant theme of your choice and place a good content within selected theme.

Though there are so many other things like Features, plugins within WordPress as it is a big ocean. Plus, to learn it alone will going to take at least 365 days. Although, this doesn’t mean one will stop thinking to place website either for doing business, writing blogs or for both.

WordPress site surfing to choose right site for Digital Marketing
Social Media Learning

Many learning material in the form of guides, videos, blogs are also available within the social media and within WordPress itself for beginners, Intermediate, Advanced learners based on the topics one is looking for.

Word ‘WordPress’ itself explain its meaning i.e. ‘it is a press of words’ or in other words, we can say one can express their feelings or passion or present their business well to audience.

In short, we can say an excellent powerful platform for a variety of websites either from blogging to e-commerce websites or placing portfolio websites.

What role WordPress play in Digital Marketing?

WordPress have captured 35% of the Internet so by this we can see how much important role WordPress is playing in Digital Marketing field as around 63% websites on the internet so out of which 35% captured by WordPress.

As shared in my previous post too. We are aware now websites are required for doing digital Marketing and one of the powerful platforms like WordPress help creating those. There are many other platforms as well which helps creating websites as mentioned in my previous article “The Power of Website” too.

For my new readers specially, I would suggest to read below mentioned article i.e. “The Power of Website” , “Introduction to Digital Marketing” & How to earn money through Digital Marketing article for more visibility about Websites, hosting, domain knowledge.

Why to choose WordPress for Digital Marketing?

Word Press is the top Content Management System (CSM) because it has 61.8 % CSM market share as per stats which is more than combined shares of other companies.

Also, WordPress makes it easy to translate a website into different language. WordPress content is published in 120 different languages so far and it is growing continuously. 14.7 % of top 100 websites in the world are created with WordPress site.

Moreover it never sleeps as due to this we are able to see comments, posts and likes in real time. It is easy to learn, practice especially for start-ups, beginners. It remains the choice of many people, organization as it fulfils their site goals.

Content Marketing stats

Can we do Content Marketing using WordPress?

Yes, initially WordPress started as a content platform for Blogs and as we know it is the top Content Management System at present.

Even though it has extended its initial scope, “WordPress continues to keep content at its center”. Also, in Digital Marketing quality content generation is necessary.

You can post, edit new content very easy and as frequently as you want using WordPress. As a result of which you can quickly build an online presence and reputation by showcasing your work.

Benefits of Word Press that makes it difference in Digital Industry

  • Easy and Accessible
  • High Performance
  • SEO friendly
  • Powerful Media
  • Powerful Management
  • Customizable Designs
  • High security
  • Flexibility
  • Online support and communities
  • Various templates and designs

Are there any plans offered by WordPress.com in-order to proceed with Digital Marketing career?

As we know now, WordPress is free platform to create your website but that doesn’t mean everything is free like features, themes & plugin’s etc.

It totally depends on your needs like if started as a beginner then can opt for Free plan but if planning to expend business and need more storage then you can go with Business plan with additional feature like Plugin’s installation,24/7 live chat option, Unlimited Premium themes.

Personal and Premium plans are also their but as I said it totally depends on your needs as you progress further exploring things in Digital Marketing world.

WordPress.com Plans

Pricing in INR:

  • Free – Free for lifetime
  • Personal -₹ 200/month
  • Premium -₹ 350/month
  • Business – ₹ 800/month
  • E-commerce – ₹ 1440/month

Pricing in USD:

  • Free – Free for lifetime
  • Personal – $ 4/month
  • Premium – $ 8/month
  • Business – $ 25/month
  • E-commerce – $ 45/month

Note: Currently, 20% discount is going on all WordPress plans.

So, for example, if we consider Personal plan after 20% discount it is available in ₹160 in India, same apply for other plans. Also, these plans are billed annually. Country wise price varies so just for my users shared pricing for US & India above.

For more details on pricing & features included per plan check out pricing list available within WordPress pricing list (Note: Please make sure to scroll down pricing page in-order to view price listing within “Compare WordPress.com fees and plans” subtitle)

There is VIP subscription plan as well in WordPress which starts from ₹ 1700/month onwards in India and $ 1700/month in US. It is mainly designed to provide Business solutions, well-known companies like Disney, TED opted for this plan and are successful as well most of us know.

Hosting & Domain Service provided by WordPress

WordPress.com provides free hosting service with all its plans and initially setup your website on Blog in their domain. so that you can proceed without worrying much and can change at later stage once you have decided domain name.

Though you can select one of your choice to start initially but it would be something like this ‘example.wordpress.com/’ where example can be like ‘pvblog470776809.wordpress.com’.

I know some big numbers behind and not that much easy to remember. No worries, here ‘subscription plans will come into picture’ where you can look for options to buy domains of your choice and Features included within, check same pricing list as shared above for more details related to Feature.

Once you buy a plan then you can have your own domain like I have i.e. ‘digitalpvblogs.com’. In fact all plans have domain free for 1 year but after that you need to pay.

Some of you are still worried about cost of plans. No need to worry much as there are some good hosting service providers as well in the market which I have covered next.

Is it fine to buy Hosting from other hosting provider?

Due to WordPress increasing popularity day by day, there are many popular web hosts which offer specific WordPress Hosting packages. These are for those mainly who have limited budget or looking for smart investment for long duration. Some of the best hosting services I have mentioned in my previous blog too “Power of Website in Digital Marketing” within subtopic ‘Are there any websites which provide hosting services?’ Also, tried to cover some of the best hosting sites here as well:

Best WordPress Hosting Services

You might be wondering which one should I go for. I would suggest Go and check plans of these hosting services by visiting their sites and select the one which works best for you after doing comparison.

Also, there are many good blogs/videos as well which would be helpful for you to give clear visibility about the comparison and make it easy for you to decide.

Suggestion – but please make sure, you are checking latest article/videos as with time plan pricing varies and other factors too.

If in-case not able to find or do not get chance to do comparisons then do let me know in the comment section. For my lovely readers, I will research and post same in future for your ease.

How good or bad is WordPress customer support team?

WordPress support is very good and quick as per my experience. WordPress will give you option to email your query related to the topics, always will give option to choose relevant topics so that it will redirect to correct individual without any further delay. Great support team which help clarifying doubt at every point whenever you are looking for solution or doubts to be clarified.

Once you login to WordPress.com site then on bottom right corner, you will find question mark symbol where you can ask your queries to support team.

WordPress.org WordPress.com

Are there two different WordPress platforms?

Yes, it’s true there are two separate platforms. One is WordPress.com which is owned and operated by Automattic, Inc. and another one is WordPress.org is software released under the GPLv2 license.

“Due to same co-founder Matt Mullenweg, often users confuse with WordPress.com and WordPress.org”. WordPress.com is created by the co-founder of WordPress.org that’s the reason why most of us confuse.

Quick Standard Definitions for clear visibility:

WordPress.com is a free blog hosting platform for registered users so basically famous for Blogging and other works on the other hand WordPress.org is a free and open-source CMS (content management system) and used by 60 million websites.

I would suggest going and visiting both the sites once. Also, if still not clear then no worries please do let me know under comment section after visiting them so that I will try my best to answer all the queries.

Some Amazing Stats related to WordPress.com

statistics

I hope you enjoyed reading this post and got some good inside about WordPress and growing popularity plus good wonderful stats which clearly says Blogging is not going to die soon:). Thank you reader’s for your precious time and support:)

For more upcoming post, feel free to subscribes, like and follow my blogs.  In next post planning to cover “WordPress for Website creation” so till then keep learning and sharing!!!

Featured

Power of Website in Digital Marketing

Power of Website in Digital Marketing is mainly covered within this article so that it can help understanding learners that how important is website for us in this world? because it is extremely growing digitally really very fast.

Welcome Readers!!! Before, I start with ‘Power of Website’ topic. Let me say ‘a big thank you’, to all my lovely readers, for spreading so much love on my post 🙂

So, before I start sharing about ‘Power of Website’ or it’s importance in Digital Marketing, let me clarify below doubts which most of the beginners have, especially those who have no idea about websites or else just started exploring these area, rest others may continue exploring from ‘Importance/Power of Website’; if already have good understanding about Website, Domain and hosting.

What is a Website?

As per standard definition, ‘It is a collection of webpages containing related content which are represented by a common domain name and published on at least one web servers’. Sometimes we don’t understand definitions and wonder if we have examples shared as well in-order to understand them better so below are some examples of famous wonderful search engine and ecommerce websites:

I am sure it is clear now, so currently https://digitalpvblogs.com/ url is in your browser address bar, which is my website where you are exploring things currently related to Digital MarketingJ . I hope it is clearer now.

Ecommerce website main platform for online shopping

Also, in digital Marketing world when we talk about website then Domain and Hosting obviously comes into picture as these are the main pillars of websites which basically drive it. Let’s know bit about them as well with some good examples:

  • Domain – Location/address of a website is domain or a domain name example ‘google.com’, amazon.com, ‘digitalpvblogs.com’ these are domain names which are human friendly version of IP address.

In computer world addresses are represented in numbers which are known as IP address and to make it easy to remember for humans name are given which are known as domain name. “Domain is just like our home address”. There are many website which provide domains.

  • Hosting –Place where websites resides example place where webpages of Google, Amazon or any other website hosted is called hosting. Hosting is like home where we live. There many sites which provide hosting service.
Search for Domain Name

How to choose Domain name in this competitive Digital Marketing world?

Choose something which is easy to type, pronounce and write plus easy to remember. Avoid using hyphens & numbers. Select right dimension like .com, .org or .net it depends on your business as well as people wanted to approach.  Some of the sites which help suggesting domain name are Leandomainsearch, shopify , hostpapa, nameboy etc.

 These websites might help you selecting your own domain so don’t think much and start creating your own website.

Are there any websites which provide hosting services?

        Yes, there are many websites which provide hosting services such as WP Engine, HostGator, Bluehost, Hostinger, GreenGeeks etc. Note they have their own subscription plans so select them as per your need and requirement.

What is the use of Website?

Website plays an important role in Digital Marketing as you can promote your products/services online. Also, not only in Digital Marketing but also it’s a way to showcase your work to others and make an impactful impression to audiences and can get good projects in-hand.

Power of Website

What is the Power of Website in Digital Marketing?

Below are some of the points which will help understanding Power of Website in Digital Marketing:

  • Key to unlock Digital Marketing career
  • One can Practice complete Digital Marketing using Website
  • In short-time you can become pro digital marketer
  • Can build your own personal brand
  • Can crack first interview easily in Digital Marketing
  • Interviewer ask for Website not for certificate
  • One can start Digital Marketing business
  • Start writing blogs and one point Google will start paying for traffic
  • Can start Freelancing and will get projects too by showing your work through website
  • Can do Affiliate Marketing and start earning money

How much important is Website for Digital Marketer?

Website is like a lifeline for a Digital Marketer as in-order to do Digital marketing one must require a website. If we talk about Digital Marketing interviews there too “people will ask for your website and not for certification as they want to see your work” so this is most important Power of Website especially for Digital Marketer.  

If wanted “to be your own Boss” then I would suggest start Focusing on digital Marketing and  setting up your own website so that can start practicing same as more you practice more you start knowing about Digital Marketing. Remember more efforts you put learning Digital Marketing, definitely going to see results.

Website creation

What are other advantages of having a Website in this Digital Marketing world?

So far we have seen that Website plays crucial role in Digital Marketing so not only doing business or promoting products/services but also great platform for doing Blogging, Affiliate marketing, searching jobs, Freelancing. I think now we knows power of website in Digital Marketing.

For new readers, who are interested to know more about Quick ‘Introduction to Digital Marketing’ or ‘How to earn money through Digital Marketing’ can check out my earlier post or click on related topic so that they will be redirect to related page.

I hope you enjoyed reading this post and got some knowledge about the Websites, Power of Websites and the role they play in this Digital world. Thank you reader’s 🙂 .

For more upcoming post please subscribe, like and follow my blogs.  In next post planning to cover “Introduction to WordPress” so keep learning and sharing!!!

Are you planning to create your own website soon? or already in the process of same?

Featured

How to earn money through Digital Marketing?

Welcome Readers!!! I know you must be excited to learn about How to earn money through digital marketing topic, so let’s get started to know bit more about it. 

There are couple of areas via which one can earn money as shared below:

Blogging

This is one of the most important areas or piece of work where you can start earning. 

So basically now you might be wondering what is Blogging or a Blog? and How I can earn money through Blogging? “Especially those who have no idea about it and have just started learning “Digital Marketing & Blogging”. 

Need not to worry much:) I am here to help you understand same so let’s check them one by one below:

What is Blogging or a Blog?

Blog is a discussion or informational website published on the World Wide Web (www) consisting of dairy-style text entries (posts).

What is Blog or Blogging?

Are you still confused?  Let me try explaining in a simpler way. 

Sharing knowledge with your audience using your website or via powerful online platforms (like Blogger, Word Press etc.)and those are mostly related to some specific topics like for example Personal Dairies, Health & Fitness, Sports, about Corona, Digital Marketing and many more. I hope it is clear now :). 

Also, writing a Blog/Blogs is nothing but Blogging so those who write blog or a post are known as Bloggers.

How one can earn money through Blogging?

 

Readers, who joined digital marketing journey initially, they are aware that in my last post while discussing about Digital Marketing Overview/Introduction, I mentioned that one can earn money through “AdSense/Affiliate Marketing by working for companies” i.e. by doing promotions for their brands (products/services) placing ads of companies within your website. 

“I will try to cover in detail about AdSense/Affiliate Marketing in a separate future post.“

Let’s cover about AdSense first as next topic is itself about Affiliate Marketing, just to give quick idea about it who have no clue about same. “AdSense is basically displaying ads on your website; this program is served by Google & for same Google pay you for the ads displayed on your site based on user clicks on ads or on ad impressions, depending on type of ads.”

Affiliate Marketing

It is a way of earning a commission by promoting other company’s product/services. 

If you like any product, promote it to others and earn a piece of profit for each sale you are going to make.

Quick flow to understand how to be Affiliate Marketer?

  • Create a website or Blog (using platforms like Blogger, Word Press etc.)
  • Visit the Amazon Associates Homepage
  • Build Amazon Associate profile
  • Create Amazon Affiliate links (unique link shared by Amazon for particular product/service)

So via these unique links if someone drives Amazon lead or a cell, they pay them out as per the commission mentioned on their website. Check same for further details.

Note – You need to have your own website/Blog to place ads on your pages. Also, no need to worry about website creation, it is free of cost at some wonderful platforms like Word Press and Blogger and many more..

Job

So going back to my previous post where I have mentioned “At the end of 2020 it is expected to generate over 20 Lakhs jobs per year which is quite a big number.”

 

 

“Companies are looking out for Digital Marketers and ready to pay pretty well.“

 

So, now may be thinking where can I get jobs related to Digital Marketer? We have many Job portals available online, where you can find one like for e.g. Naukri, Indeed, Times Jobs and many more…

Business

 

Photo by energepic.com on Pexels.com

Ministry of Corporate affairs have companies registered in this government website. 

For example assuming this site have 1 crore companies registered in there portal and out of which 25 lakhs are Digital Marketers so you can see remaining 75 Lakhs need digital marketers because every company do digital activity to sustain in a longer run.

If we see in India itself there are over 2500 digital Marketing agencies and you can earn money through this as well. 

Just for your reference current stats say 1.15 million registered companies so far in MCA website so from this you can get idea about big number.

Freelancing

People who do freelancing are freelancers so self-employed individuals either working on hourly basis or on project basis. Freelancer and Fiverr are famous websites/platform for Freelancing; there are other good sites as well.

Search in Google to find other websites providing this service. 

Basically some companies outsource their work to freelancers. You can get jobs like this which suits your time so “Be your own Boss”. 

99% digital marketers do offline jobs. Website will play an important role here as well by showcasing your work while creating profile for these platforms.

In How many days I can earn money?

If someone is working 4-5 hours/day then can get money in next 60 days and if not performing well then can take 90-180 days as well so it totally depends on you.

I hope you enjoyed reading this post and might helped you understanding bit more about Digital Marketing. 

For those who are new and looking for Intro of Digital Marketing then can view my previous post by clicking on Introduction to Digital Marketing within Overview option, it will redirect.

Thank you readers 🙂 Also, for more upcoming post please subscribe, like and follow my blogs.  In next post planning to cover “Power of Website” so keep learning and sharing!!!

Digital Marketing Skills every Business Owner require in 2022

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Digital Marketing skills are a must to drive your business, especially in today’s era. We all have experienced that how Covid-19 impacted most of the businesses all around the world in 2020?

Although it was a very bad time as many have lost their close ones, lost in business too, and much more. But as we say with every evolving problem, we have a solution too.

As a result of which we have seen a boom in the Digital world which has made us realize in this tough situation power of the online platforms.

Things get digitalized which has increased the demand for digital marketing skills within the businesses to help grow them digitally and spread awareness around.

Must have Digital Marketing Skills

Some of the must-have digital marketing skills that every business owner should have to grow their business online.

If the below mentioned skills one master then the journey to attract more client become quite easy. The only most important thing is how you strategize or plan to implement the learning?

Time Management Skills

One of the essential digital marketing skills is Time Management which plays a crucial role and key factor for a business’s success.

It doesn’t matter which kind of business you are into but what matters is how strategies are planned? At what particular time? what to execute? what not to?

Create a plan and schedule it well to be a consistent plus to utilize time appropriately. If it is followed well then nobody can stop you to taste success.

Customer Communication Skills

Another important skill that leads to business growth is to have good communication with your customer.

When I say good communication that means to stay connected with your customers. Keep them updated about upcoming new arrivals or products.

Not only this via weekly or monthly newsletter stay connected with all the updates. Make things sorted for them by placing easy steps to raise concerns, issues.

Act on time to customers’ requests to help them sort out things on time and this will help to build trust as well.

Those businesses that are already communicating well with their customers are already on the right track. As happy customers indicated you are doing well in your business.

Content Writing Skills

Content writing is that powerful skill with the help of which one educates their customers. That’s why it is said, “Content is Key”.

If the content is well presented then it becomes quite easy for people to understand your services/products.

Based on which they approach following the steps or guidelines shared. Always try to keep your content short and to the point.

Avoid long explanations as this might result in people losing interest and would prefer to leave your website.

Remember to be consistent and consistent doesn’t mean posting every day. If you are posting regularly on one or two particular days then maintain the same.

If you would like to experience AI-powered content then try Writesonic. Start writing Blogs, any content, Digital Ads, Ecommerce copy, etc for free. 

SEO Skills

The most in-demand skill which every business requires so that can appear on the top list of SERPs (search engine result page).

SEO also helps to get recognized by customers online as rarely around 20-25% of people visit to next page of the search engine. That’s why everyone runs behind to get listed on top of search results.

Most of the companies hire SEO experts as it is vast plus experts advice which query will attract buyers or how to write top-ranking articles.

Experts take care of both on-page & off-page SEO for better ranking which also helps to drive more traffic to the respective websites.

Give good suggestions for how to optimize your website to get more visitors as well as rank on the top page of search engines like Google, Bing, etc.

As SEO is a never-ending process that’s why experts are hired to get this job done which is fine.

Also, feel free to contact us for any suggestion related to SEO with nominal charges applicable.

Data Analytics Skills

Without data analytics, it is difficult to capture the market. As unless and until you won’t know how you are doing in the market? It becomes quite challenging to make the right decision at right time.

So stats play a crucial role to analyse data and based on the same decide your next move. Business owners, Bloggers, Individuals make use of this crucial skill very wisely so that they can achieve their goals.

Make sure you are making use of some amazing tools as shared below for your reference:

Google Analytics, SEMrush, Optimizely 

Conclusion

Above mentioned skills are also interlinked with each other.

If the content is written relevant and time is managed well then the page will automatically rank on the top page of SERP.

Once the page start appearing on the top or first page of SERP then automatically traffic will increase and convert leads to customers based on the strategy applied.

If the strategy is good then leads will convert to customers and keeping good communication with customers will help increase revenue.

Data analytics will help analyze the progress of  strategies applied as well as will help to refine them.

So stay focused and learn these most important Digital Marketing skills.

These will help your business to grow & reach the required heights.

Some suggested books & articles to read:

For Books visit Mini eBooks Store

Articles to read

 

Fundamental of Digital Marketing Part 2 ebook

Bluehost vs WordPress: Which Hosting service is best in 2022?

Table of Contents

Bluehost vs WordPress: Do we have any comparison between WordPress & Bluehost? Is Bluehost & WordPress the same? What is the difference between Bluehost & WordPress? Which hosting service is best Bluehost or WordPress?

These are the questions most of the individuals have who initially start writing Professional Blogs or planning to design a website or maybe totally new to the Digital Marketing world.

If you have all the above doubts then you are at the right place as within this post all your doubts will be cleared.

This article will not only help clarify these doubts but will also going to help select the right plan for you as per your requirement.

Not only this as an example Bluehost Basic Plan comparison along with WordPress Personal Plan is shared for your reference within this article below.

But before we proceed it is essential to understand a bit about both Bluehost as well as WordPress hosting services.

Introduction to Bluehost & WordPress

Bluehost

Bluehost is a popular self-hosting provider which uses open-source self-hosted versions of WordPress i.e. WordPress.org or we can say another open-source platform.



Bluehost also helps select domain names as per choice. It also offers various hosting plans as per individual needs like for Bloggers, small business owners, eCommerce requirements, etc.

To know more about plans in detail click here to visit the Bluehost site pricing plans.

WordPress

On the other hand, WordPress is an easy-going online publishing platform. It also allows anyone to publish content online, without any technical background.

WordPress Get 25$ off on first purchase

However, most individuals are not aware that there are two separate WordPress platforms which are WordPress.com (Managed Hosting) and WordPress.org (Self-Hosted).

For those who are not aware so for them, it is advised to visit the subsection “Are there two different WordPress platforms?” within the Introduction to WordPress article but to be more specific about hosting services here is a comparison between Bluehost & WordPress.com shared.

In addition, if you would like to explore more about WordPress then must visit Introduction to WordPress article.

Bluehost vs WordPress

In order to understand Bluehost & WordPress.com in detail let’s check out the comparison between their Basic Plans i.e. Bluehost Basic Plan vs WordPress.com Personal Plan.

As comparisons always help understanding things in a better way as well as helps to recognize.

Features Bluehost ‘Basic Plan‘ WordPress ‘Personal Plan‘
Domain Free for 1 Year (1399/yr value) Free for 1 Year (1260/yr value)
Themes 100+ Free Themes Dozens of free themes
Storage 50 GB SSD Storage 6 GB Storage Space
Staging Env Free Staging Environment No Staging Environment but
Site Optimization Automatic Optimized using JetPack
Site Security Free SSL Certificate Free SSL Certificate
Hosting Self-Hosting Managed Hosting
Support 24*7 support Unlimited customer support via email
Plan Price 179.00/month (current offer Price) 200/month billed annually
Recommended for Blogger or small site owners Bloggers
Bluehost Basic Plan vs WordPress Personal Plan

Note: With proper research and discussion with respective hosting service teams, all the above information is shared with my lovely audience:).

Above all, do not forget to visit respective sites as shared below for more clarity and visibility. As soon as you click the option of your choice it will redirect you to the respective site.

Visit Bluehost

vs

Visit WordPress

FAQs on Bluehost & WordPresst & WordPress

Do we have any comparison between WordPress & Bluehost?

Yes, it has been shared in the above comparison table. Also, please note the comparison is between Bluehost & WordPress.com, not WordPress.org. As both are two different platforms, which are discussed here.

Is Bluehost & WordPress the same?

No, both are different and the most widely used hosting services. Bluehost makes use of self-hosting software i.e. WordPress.org whereas WordPress.com is Managed Hosting service which means WordPress.com managed most of the stuff for its clients or customers or users.

What is the difference between Bluehost & WordPress?

Please visit the table shared earlier for your reference where Basic Plans for both hosting services are shared.

Which hosting service is best Bluehost or WordPress?

It totally depends on your needs, if you want to manage everything in and out of your website then Bluehost is best for you otherwise if not technically sound then WordPress is best for you.

Not only this other factors to matters like the Individual Budget, Required Features, Learning ability, Explorer, etc.

Can I transfer or migrate my hosting to Bluehost?

Before answering this question most important thing to consider over here is if the migration is from WordPress.com to Bluehost or from another service provider which uses WordPress.org?

1. Migration from WordPress.com to Bluehost

If the hosting transfer or migration is from WordPress.com to Bluehost then in that case you are entirely responsible for the entire migration.

Although, the Bluehost support team will guide you or assist you to follow certain steps if you are not sure how to do it then either hire a developer or take assistance from an experienced person who is technically sound and trustworthy.

2. Migration from another service (.org) provider to Bluehost

If migration is from another hosting service provider like Siteground, Hostinger, or any other hosting service which uses WordPress.org then, in that case, Bluehost provides a free migration service once opted for any of its plans.

Conclusion

I think by now it’s being clear that both the service providers are best and reliable. Moreover, it’s a bit tricky to choose any one of them.

If you are a starter with zero technical knowledge then first go with a Free WordPress creation plan. 

In addition, you can refer WordPress Website Creation article to set up your own WordPress website.

But remember with free service always features are limited so either upgrade to a personal plan initially or go with Bluehost Basic Plan within your pocket.

Keep looking for the best offers as Bluehost provides good discounted deals in regular intervals based on occasions. 

If bit lazy to do that then feel free to contact us via chat to help you select the best deals.

If willing to learn from scratch everything along with technical stuff then go with Bluehost which is managed by self-hosting WordPress.org.

I hope by now you have made up your mind and if still confused then feel free to reach out.

Few suggested reads

Beginners Guide to Affiliate Marketing [2021]

In this “Beginners Guide to Affiliate Marketing [2021]”, we have all the important queries related to Affiliate marketing covered up which most of the beginners have initially. 

Also, I am sure by now if we go with sequence then as mentioned in the post How to earn money through Digital Marketing? you might have got some basic idea about affiliate marketing. 

And as we proceed further, I have categorized all the commonly asked doubts for your reference below.

How “Beginners Guide to Affiliate Marketing” categorized?

Beginners’ guide to affiliate marketing basically consists of almost all the basic doubts/queries which beginners have while exploring affiliate marketing. 

Here within Beginners Guide to Affiliate Marketing almost all the doubts are mentioned based on levels such as Basic, Moderate & Advance for ease of understanding.

As my lovely readers proceed further, more interesting questions appear along with the approach to follow so stay tuned till the end. 

Also, for more ease expand the table of content for clear details about all the sub-topics covered within the Affiliate Marketing Beginners Guide.

Is this Beginners Guide to Affiliate Marketing sufficient to start with Affiliate Marketing?

Yes, it is sufficient to start with Affiliate Marketing. Two methods explained within this guide below for your reference.

Table of Contents

Basic

What is meant by affiliate marketing?

As mentioned above that within the post How to earn money through Digital Marketing?.

A quick glimpse of affiliate marketing is shared in a simpler way, keeping beginners into consideration. However here, it is mentioned in a more detailed way.

Affiliate Marketing is that source of income that one earns by promoting some other company products/services.

Mainly, if we see it is a commission earned from the sales which a particular company gives when you refer someone and help companies convert leads to sales/customers or we can say person referred & purchases some product/service from the mentioned company.

How many parties are involved in Affiliate Marketing?

Affiliate Marketing consists of three different kinds of parties as mentioned below:

  • Merchant/Seller/Advertiser – Pays commission to Affiliates for Sale.
  • Affiliate Marketers/Affiliates/Publisher – Promotes Product/Services.
  • Customers/Buyers – Purchases products or Services promoted by Affiliate Marketer/Affiliates.

The important part is Networks or Platforms where Affiliates select products/services and Advertisers place products/services for Affiliates to select.

How do I become an affiliate marketer?

To become an affiliate marketer there are two ways/methods which are very simple & easy:

Method 1: If you have a website then follow these steps:

  • Create an account on affiliate marketing platforms or specific companies (list shared below for reference).
  • Select Product/Services related to your website Niche (Topic)
  • Once Products or Services are selected then start promoting the same.
  • Promotions can be done either by writing blogs, creating Landing Page about that particular product/service, or by placing ads on Facebook, Instagram, YouTube, etc, spreading awareness via social media. 

Method 2: If you do not have a website in place (use existing traffic) 

  • The first step is the same as shared above that create an account in affiliate network companies (but those which do not require having a website e.g. ClickBank, Amazon)
  • Select one/two similar category product/service
  • Start promoting either placing ads or spread awareness within Facebook, Instagram, Twitter groups, etc.
  • Also, you can advertise your affiliate links on platforms like Medium, or Udemy, or Reddit, or Youtube.
  • Use an Ad tracker like Voluum that will take care of your affiliate ad campaigns

List of Platforms to create Landing Page

How much do beginner earn from affiliate marketing?

There is no such guarantee that how much one can earn either Beginner or experienced?

As everything depends on the right strategy and approach. Also, patience is a must.

If the strategy works well then the same person who was earlier earning zero can start earning in lac & crore and goes on.

Some people I have seen personally started earning 2Lacs to 15 lacs/month and it is increasing day by day. 

And some not earning anything but they keep trying as you never know when things will change. So, don’t lose hope.

The reason for this difference is the right strategy is followed by the first one as compared to the second one.

So it is all about doing experiments but remember do not spam (by keeping sharing links on social channels like Facebook).

Remember if you spam your account might get banned as well on Facebook, Instagram, etc.

Moderate​

Is affiliate marketing easy?

It is not that much easy as it is considered especially when you do not have sales experience or the right strategies.

But on the other hand, it is not that much hard as well. As with the use of advanced tools & strategies it can be done easily.

So, if one strategy fails then start working on another one e.g. Landing page not giving expected results then either redesign it or change content and make it more attractive & appealing.

The same goes with Ads,  if not giving expected results then redesign them or use catchy words or Hooks.

Can I do affiliate marketing on mobile?

Yes, anyone can do that. Check out apps for affiliate marketing companies. These are available for example JVZoo, Warrior Plus, etc.

But it is preferred to start same using a laptop as things will become quite easy to manage.

Can you share leading affiliate marketing networks or platforms?

Some of the leading and well-known affiliate marketing platforms are mentioned below: 

Click on the interesting platform as mentioned above & you will get redirected to the Affiliate Login page.

Can one get rich from affiliate marketing?

Yes, this might also happen. As it totally depends on the below factors:

  • Efforts putting across
  • Using right strategy
  • Using right approach
  • Sales Pitch on-call/personal message
  • Attractive & Attention seeking Ads
  • Right niche selected
  • Impact driven & appealing content mentioned
  • A lot of Patience

Also, remember it is not a fast process or technique to become rich.

Always keep in mind to add value or try to provide solutions to end-user/customer.

Advance​

How to start Affiliate Marketing in 2021?

The steps are the same as mentioned within the above question.

But before applying to any affiliate platform make sure you have:

Method 1:

  • A website with at least 5-6 blogs article written.
  • Choose product/services wisely and relevant to your website niche.

Method 2:

Based on social media or followers then

  • Explain well in advance about your plan and strategy
  • If possible share some sample Landing pages created for the different products just for reference purpose 

Note chances of approval in the case of Method 1 are more. As affiliate platforms prefer having a website & get sales via traffic on the website.

If you have not yet set up a website then click here to create one with an already applicable discount with this link or else contact us to guide you in setting up one.

If already have one in place then start creating a landing page or widgets for approved affiliate product/service.

How performance of Affiliate Marketer tracked ?

Once an affiliate marketer opts for any of the affiliate platforms or Networks, a unique affiliate Id is allotted once the request is approved.  

With the help of this unique Id, the merchant track the performance of the affiliate marketer. 

e.g. If someone opted for ClickBank then within the Clickbank reporting section affiliates’ performance is tracked similar way other affiliate platforms have reporting features to track things.

Do’s and Don’t of Affiliate Marketing as per Affiliate Marketing beginners Guideline

  • Choose a Product related to your Niche or comfortable with if in case not using 2nd method shared above.
  • Select good companies and products to promote
  • Write blogs to give value to users and write about the selected products.
  • Create a Landing page for related products/services so that it can be used while doing paid advertising.
  • Promote product/services on the right or left widget of your website. (if selected the first option)
  • Avoid opting for many affiliate programs at once.
  • Avoid opting for multiple affiliate platforms at once. 
  • Do not share affiliate links directly with anyone as affiliate platforms do not like this and may block your account. Some exceptions are there like Amazon does not mind sharing links directly. But will suggested to check Terms and conditions once.
  • Plan a strategy using the right approach


The Art of SEO

Top Affiliate courses,eBook, Plug & Play for your reference

Future of Affiliate Marketing in 2021

Those who are worried if it is worth spending time on Affiliate marketing or it will die soon? then one must read the below stats: 

> ~81% of Brands rely on Affiliate Marketing.

> 94% of publishers use more than one network.

> Awin affiliates earned over $915 million last year.

> As per studies it will go beyond $16 billion dollars in 2021.

> Amazon Associates is the largest affiliate network with 900,000+ active affiliates.

If in case you have any queries related to this article then feel free to comment below within this Blog.

Thank you for spreading love and support always.

The decision is all yours whether to jump into this Affiliate Marketing Sea and try your luck.As you never know what happens next? 🙂

Did you find this Beginners guide to Affiliate Marketing useful? comment below and share

New Feature 2021: Did you explore GetResponse “Code-Free, AI-based Website Builder”?

GetResponse Website Builder

The most powerful & amazing feature added to the world’s famous email marketing platform i.e. GetResponse with a code-free, AI-based Website Builder.

Yes, it’s right it becomes more simple to create your dream website. Although with zero experience, one can build a website with just a few simple steps & that too using an AI-powered tool.

Welcome to my lovely Readers!!! I hope you all are safe and doing great 🙂

In addition, it has the potential to integrate with all other marketing tools which are used to run a business online. Isn’t it amazing?

As we proceed further, we are going to cover all the features, benefits, pricing, target markets, & many more. So, stay tuned till the end to get more insights about this lovely feature in 2021.

Also, this article is useful & important for those who have no idea about this feature plus willing to learn. Or else did some research but unable to find anything.

Experienced individuals as shared below will definitely be going to get the benefit of this feature as it contains all necessary tools to run any business online.

Undoubtedly helpful for business owners, website designers, freelancers, etc. This will surely be going to save time & money.

GetResponse Website Builder
Book seats for On-going Webinar

Features of Getresponse Website Builder

1. AI-Powered Website Designing

Artificial intelligence programming is used to build robust websites. Once the user answers simple questions about their company, industry, preferences, etc. then the AI wizard generates custom web pages immediately.

2. Pre-designed Templates

The pre-designed templates help users to save a lot of time that helps to create a website from the scratch. Finally, Drag & Drop editor enables additional customization to design a unique website.

3. Zero Coding Experience

If you do not have any experience in coding then need no worry. Despite this, it is possible to create a website without hiring expensive programmers. Thus, forget about coding skills and start building your own website.

4. Simple Design

Website Builder is designed considering the end-user in mind. Of course, its design is so simple that it helps users to change the styling, colors & fonts of the entire website in just one simple click.

5. UnSplash Free Images

It offers thousands of free images from top-rated stock photography sites. Getresponse has considered all the aspects to make more genial for users & for images integrated with Unsplash.

6. Mobile Friendly

Website Builder automatically generates a mobile-friendly website. Also, users can preview changes before & after publishing respective websites.

Exclusive e-book by GetResponse and Joanna Wiebe

7. Build-in Website Popups

Website popup feature is already build-in which helps to generate leads, new content promotion, special offers on features. Pop-up forms are available in a different range of settings & customization options.

8. Domain & Hosting with SSL certificate

Getresponse provides a complete website solution to users by offering hosting and domain services together along with an SSL certificate.

Users can use the free domains as well as have the choice to buy new ones. Isn’t it more than enough to start your own website?

9. SEO offered by Getresponse Website Builder

Basically supports SEO which enables riding organic site visitors, including metadata to titles, descriptions, alternate URL slug to support key phrases. Based on the optimization enables to show website pages on search engines like google and yahoo.

10. Performace Analytics

It enables analyzing website overall performance with the aid of tracking traffic, region, click on thru price, gadgets, forms & popups, and so on.

11. All-in-one Platform

The Website Builder function makes GetResponse a totally online platform in which all of the advertising tools available in one place. Customers can scale diverse sports, efficiencies & abilities within one roof.

All-in-one Platform
All-in-one Platform

Benefits of Getresponse Website Builder

  • 30 days risk-free trial
  • SSL certificate inclusive at one place
  • 35+ predesigned and blank templates
  • AI-powered website building capabilities
  • No additional cost for a website builder
  • Complete solution with hosting & domain services

Getresponse Website Builder Pricing

My last post “Best Email Marketing Free Services in 2021” was related to Email marketing tools/services where I shared pricing for GetResponse. As soon as 30 days the free trial completes.

So, as we know there are four plans offered by GetResponse – Basic, Plus, Professional, Max. When I compared the previous pricing plans list with the existing one then no difference observed.

I was surprised to see even after the new amazing website Builder feature included. Pricing was the same. Yes, that’s right website builder is inclusive in all the plans that too without any extra cost.

In addition, this is just an amazing thing that can happen to GetResponse fans. Also, new users who are planning to opt for.

Feel free to check out for pricing details in my previous post or else visit the GetResponse site for more insight.

Website Builder

Where to use the Website Builder Feature? It is suitable for which targeted market?

  • Suitable for marketers who are looking for an end-to-end marketing platform.
  • Best for SMB(Small or Medium-Sized Business) owners who are looking for a quick and easy way to place a website.
  • Those individuals who want to promote & sell services like Professionals, consultants, freelancers & salesperson, etc.
  • Organizations, Nonprofits firms, or even schools who are looking for a hassle-free website.

Conclusion

No doubt GetResponse become a more powerful tool with the introduction of the Website Builder Feature. It becomes so powerful tool that it easily integrates with all the tools which are used to run a business online like for e.g. email marketing, automation, pop-ups, chats, paid ads, webinars, web push notifications, and many more.

Not only all the features & benefits are amazing but if we check the pricing plans then it is also nominal. As the first plan itself starts with $15 which is fine.

Website Builder was missing earlier within the GetResponse platform which has now connected all the dots or features. As a result of which it has tagged GetResponse an All-in-one-Platform.

Although, one can opt for 30 days Free trial option initially. So based on the time spend it becomes quite easy to take the final decision.

Besides this, if you are looking to explore more then visit related Blogs WordPress Website Creation, Best Email Marketing Free Services in 2021, Introduction to WordPress in Digital Marketing.

“If you are planning to try this all-in-one platform then I am sure you are going to love it.“